Everyone with a website needs traffic to it. Traffic is the lifeblood of all online businesses. And one great way to generate traffic is to offer a free ecourse.
If you have extensive knowledge on a particular subject, why not create a free ecourse for your website visitors. Obviously, the ecourse should be related to the theme of your website! For example, if your website is selling niche ebooks, your free ecourse could be on buying and selling ebooks online for example.
Your ecourse could be in html, autoresponder and ebook format.
If you are comfortable using HTML, you could put your ecourse right on your website. To do this, you will need to create a separate webpage, with a title and table of contents. Using clickable chapter links will help your visitors navigate around easily. One major advantage of having the ecourse on your website itself is that it will increase the length of time people spend on your website, and so increase the chance of you making sales.
Remember to allow people to give away your e-course on their websites. Just have them link to your website from theirs… and all those lovely backlinks will do wonders to your traffic flow!
Create your ecourse in a downloadable ebook format, and remember to include links to your website and your business ad in the ebook. There are lots of free ebook creators on the web.
Always allow people to give away your free ebooks. With your links inside them they will go viral all over the web, and drive traffic too!
Publish your ecourse on your autoresponder. Whilst you could sign up to a free autoresponder, if you’re serious about your business, you should use the best third party autoresponder on-line. Simply put one chapter of your ecourse in each message and schedule them to go out at regular intervals. Remember to put links to your website in your autoresponder email signature.
Another way to generate traffic to your sites would be to allow advertisers to advertise in your ecourse. Ask them to advertise your free ecourse on their websites (by providing a backling to your site) and generate further visitors to your website.
These are just some of the ways you could generate traffic using a free ecourse. You could additionally burn it to DVD and sell it on eBay, use a fax-on-demand service, make a video of your ecourse and post it to video sites etc. Don’t forget, using as many formats as you can to generate as much traffic as you can handle! Go for it!