Posts Tagged ‘service’

Article Marketing is a term which you hear a lot about on the internet.  But if you’ve never done any article marketing, you may be wondering what the buzz is about.  It’s simple.  Article Marketing is a very valuable way of increasing your exposure online – but in more ways than you might think.

So let’s look at how article marketing can benefit your online business building.

•      Article Marketing builds one way links to your website.

Firstly to get a significant presence online and those all important top spots on Google, you need one way back links from quality sites. 

Every article you write should include a link to your website, contained within the final part of the article, called the resource box.  This is the part of the article where it’s acceptable to “sell yourself” by talking about your business and giving a back link to your website.  Assuming your article is interesting enough and you have written the resource box correctly, you will get interested “click through” traffic to your website.  And this will be interested traffic which the “gurus” call “pre-sold” ie people who are interested in knowing more about what your have to say.

And, as article directories are considered to be authority sites on the internet, search engines are thought to give higher weighting to inbound links from articles.  This improves your ranking in the search engines and ultimately will increase traffic to your website. 

•      Article Marketing does your advertising for free.

Everyone needs traffic to their website.  In fact lack of traffic is the number one problem newbies have online.  But how do you get it?  How can you get your name and your business “out there” to let people know you are online? 

If you had a “bricks and mortar” business, you would advertise and online is no different.  But advertising can be expensive – very expensive.  And at the best even top advertising agencies reckon that only 50% works (“trick is, knowing which 50%!).

Article marketing, however, is free.  And reaps long term rewards.  Article Marketing increases long term targeted traffic by creating widespread exposure across the internet. 

On the downside it can take time for the traffic to start reaching your website.  But when it comes, assuming you wrote the article on the same subject as your website, the traffic is completely targeted to your offer, so people are more likely to buy. 

•      Article Marketing establishes you as an expert.

It’s a known fact of human psychology.  People always go with the market leader, the biggest brand name or the most famous person.  It makes them feel “safe”.  Think about it.  When faced with the “real deal” or a “copy-cat”, which do you choose?  It’s the same online. 

Whenever someone wants the info-product or online service which you offer, they are likely start with a search engine search, such as Google.  If they find you, they might also want to know more about you and search for your name on Google too.  If they can’t find you, they may assume you are some sort of “fly-by-night” and move onto the next guy. 

But if you’ve been doing any amount of Article Marketing, they will find your name and be able to get a good idea of who you are and what you offer.  This builds their confidence in you, increasing their likelihood of following through with a sale!

So there you are; three sensational reasons why you should do Article Marketing.  And if you want a great Article Submission Service, please check out my review at http://www.susanowenthursfield.com/reviews/article_marketer 

PLR Monthly is it worth it?  Private Label Right products in a nut shell are yours to own, edit, sell, resell, and grant resale rights to and more. Basically you are the author of the product without writing or creating a thing.  So it does not take a genius to realise the value of these products.  You can use PLR as your own and sign your name as the creator – within the licence of the PLR of course!

When you have your own PLR products you can:

·         Sell them on their own mini site – Use the PLR material to create your own mini website and sell your products from there.

·         Bundle them into bigger packages – Take 3 or 4 related PLR products and combine them into a larger package, which you can sell for a higher price.

·         Convert them to CD or DVD and sell them on auction websites - Place your PLR on a CD with your website links and affiliate links inside and create an income from selling your created items on auction websites as well as a strong residual income from your affiliate links.

·         Create a home study course – with a variety of PLR products and sell them for a hundreds of dollars.

·         Split your private label into articles – Place them on article websites with your website links, mini site links, and auction links and generate traffic.

·         Create a mini course and distribute them to your mailing lists – this is one of the best ways to really make PLR work for you!

·         Convert your products to physical books, print and sell them - place them on auction websites such as eBay and Amazon for totally new audiences!

·         Add your affiliate links to your PLR – Create affiliate sales which will earn you a residual income for years to come.  

So PLR can be very useful to the buyer.  But, PLR can be very expensive to produce, especially the good stuff, and there is a lot of PLR out on the internet which is not top quality!  There are a lot of cheap and copy PLR websites out there.  So how can you tell which PLR is the quality great content PLR?  Well PLR Monthly are good guys.  They are all out to help you to succeed to the max.

No joke here!  PLR Monthly has so much to offer!  Check this out!

Niche Market PLR eBooks – With the Niche Market PLR package you get 3 top quality fresh content PLR eBooks as a niche collection and provide your potential buyers with more than a single eBook, you can give them a multimedia experience.

Bonus PLR eBook every month – You can use the bonus PLR eBooks the same way as the package PLR.  All the products are ready to sell.

Audio eBook with resale rights – You can place the audio book as an auction or include it as a bonus in your eBook packages.  All audio sales letters are graphics are provided.

Mini website graphics to use with all PLR products – Use the mini websites and sell your converted PLR to the public directly from the internet using paypal or any other online payment system

25 PLR articles per month – Use your PLR articles with your affiliate links inside to generate you traffic for years to come.  Submit them to article directories, blogs, and content hungry websites to earn your affiliate commissions and a steady influx of traffic.

An eBay sales template – Simply paste the template to eBay -there is no need for a website hosting service for this one!

ü  CD graphics – Use your CD graphics on your auctions and your mini websites. Print the covers to your CD’s and sell them as physical items.

ü  DVD graphics – Why not advertise your product as a DVD and burn it to a DVD! You can charge more for a DVD than a digital delivery item.

ü  eBook graphics – Use the eBook graphics for your auctions, your mini sites, your sales letters and your physical printed Book creations.

ü  Header and Footer Graphics – we supply for you the graphics for your headers and footers for your mini sites and your auctions, which are all professionally prepared by our graphics team.

ü  PLR request service – How amazing is this?  You can eve request what PLR topics you want to see in the membership!  And this too includes mini sites, websites, graphics and PLR eBooks terms apply.

So, with PLR Monthly, you get a phenomenal amount of top quality fresh content.  And you also get full support for the products, including all the tutorials you need to move your business along, even if you’re a complete newbie!  PLR Monthly is one of the best PLR websites I have seen and definitely one I recommend if you are in the market for top quality PLR!

eBooks are gaining in popularity!  They have become a viable marketing tool and people love the fact that they are convenient, less expensive and do exactly what a print book does.

And eBooks are great for helping you to build your own personal brand as an expert.  It’s digital, but it’s still a real book – with you as the author!  This is yet another reason why you should learn about eBook writing as a useful form of marketing.

There are two distinct ways to get into eBook writing.  The first is to write your own eBooks and publish them online.  You can sell them as affiliate info products from your own website or from an affiliate network such as ClickBank.

This serves two purposes – bringing in money and establishing yourself as an expert in your chosen niche.  On the downside, you need time, creativity and energy to write your eBook – and if you have all these things then there is nothing from stopping you from starting right away!  Write an eBook that provides useful information to the reader.  Make sure it’s complete and that it looks good and reads well.

The other approach to eBook writing is to hire a talented ghostwriter to write your eBook for you.  You can find cheap but good ghostwriters in the Warrior Forum, or at Elance.  This is perfectly fine!  You have an idea for an eBook, you have someone with the time, energy and creativity write it for you at an agreed upon price, and when you pay for the service, you get the copyrights to that book and your name goes on it as the author.

You sell it and establish yourself as an expert in exactly the same way as you would have had you written it yourself.  Both ways are acceptable!

And don’t forget, you get to put all your affiliate links inside your eBook – and if you offer Master Resell Rights, then your eBook could go “viral”!

Internet marketing is like any other business.  It needs paying customers or there’s no incoming revenue.  Just how an Internet marketer reaches these customers is through various forms of free or paid advertising. 

There are two kinds of customers: the new customer and the returning customer.  You need both – but one of them is more valuable to you and is easier to get to buy.  It’s the loyal returning customer.  So how do you get and retain this repeat customer?

In Internet marketing, you attract your new customer by offering something of value to them as an enticement to “try you out.”  Usually, this takes the form of a free report, e-course, or something tangible like a DVD or trial newsletter.  The savvy marketer knows that this “free” offer must be of high quality or you won’t be getting a second chance to make a conversion into a sale.

On a squeeze page or opt-in page, you will offer a freebie, and in return your prospect must give their email address and name.  They are added to your list.  The list is created and maintained with an autoresponder service, which is a database that collects the information and sends your future messages on autopilot for you.  I would always recommend you go with a third party autoresponder service to avoid the nightmares of maintaining a double opt-in list.

Then, once they join your list by trying your free offer, they become a “returning” prospect or customer.  At this point, you will keep up the relationship by offering great information and various affiliate and info product offers. 

Treat your customers with respect.  Remember there is a real human being at the end of your email list.  Don’t think of them as a wallet to be picked.  Give them genuine, useful information with the occasional “offer” sprinkled in between.  I have found that one offer with four or five “info-emails” works well. 

Do this and you will have a nurture a valuable happy returning customer.